Instagram’s New AI Feature

Instagram, the popular photo and video sharing app, is launching a new AI feature that will enhance the user experience on the platform. The feature, called ‘Text2Filter’, will allow users to create and share personalized filters, stickers, and effects using natural language commands.

Instagram’s New AI Feature Text2Filter is powered by a deep learning model that can understand text inputs and generate corresponding visual outputs. Users can simply type what they want to see on their photos or videos, such as ‘make it look like a painting’, ‘add a rainbow’, or ‘give me a funny hat’. The model will then apply the desired filter, sticker, or effect to the image or video, and users can preview and adjust the result before posting or sending it to their friends.


Instagram, the popular social media app owned by Meta, is introducing a new AI feature that will allow users to create custom filters for their photos and videos with text commands. The feature, called ‘Text2Filter’, is powered by Meta’s Llama 2, a large language model that can generate realistic images from text descriptions.

Text2Filter will enable users to express their creativity and style on Instagram by simply typing what they want to see on their media, such as ‘make it look vintage’, ‘add a cat’, or ‘give me a beard’. The AI model will then produce a corresponding filter that users can apply to their photos or videos, and adjust the intensity and other parameters before sharing or sending them to their friends.


Text2Filter is a feature that is exclusive to Instagram, so you cannot use it on other social media platforms. However, there are some other apps and tools that can help you create custom filters with text commands or similar methods.

Vista Social is a powerful and affordable social media management tool that offers many features to help you with your social media strategy. Some of the features that make Vista Social stand out from other social media tools are:

 Vista Social can automatically create and schedule posts for your social media profiles based on your preferences and goals. You can also drag and drop posts to rearrange them, or edit them before publishing.

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Text2Filter is expected to roll out globally in the next few weeks, and users can access it by tapping on the ‘Text2Filter’ icon on the camera screen. Instagram said that it will continue to improve the feature based on user feedback and suggestions.

Text2Filter is a feature that is exclusive to Instagram, so you cannot use it on other social media platforms. However, there are some other apps and tools that can help you create custom filters with text commands or similar methods. Here are some examples:

This is a tool that allows you to post content to multiple social media platforms at once, including Facebook, Twitter, LinkedIn, Pinterest, and Reddit. You can also use Dlvr.it to generate an RSS feed from many sources, which you can then use in places that support RSS import.

This is a tool that connects lots of social media channels together, such as Instagram, Facebook, Twitter, YouTube, TikTok, and more. You can use Vista Social to schedule posts, monitor analytics, and create custom filters and effects for your media

This is a tool that helps you turn content ideas into multiple posts for different social media platforms. You can use Flick to generate captions, hashtags, images, and videos from text inputs, and optimize them for each platform.

This is a tool that helps you generate post text and images for various social media platforms, such as Facebook, Twitter, LinkedIn, Pinterest, and Google My Business. You can use Publer to create engaging posts with AI, schedule them, and track their performance.

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